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Summary of Business Pathfinder Podcast Episode: Ep. 43: The Highly Creative Business Owner

Podcast: Business Pathfinder
5 min. read

— Description —

Nicole, a creator and implementer, struggles with focus and gaining traction for her business, which focuses on personality communication and healthy belonging Her upcoming goals include launching a subscription, website, trainings, board game, and matching games, targeting at least 50 subscribers for in-depth training Kristin Morrison advises Nicole to prioritize self-care, identify exciting projects, and use Upwork to find an inclusive and ADA compliant website developer

Nicole's business has faced setbacks in recording trainings and creating accurate surveys, leading to branding and social media challenges She aims to help people uncover their true selves and effectively communicate their needs, particularly in a time of widespread isolation and disconnection Nicole's TED Talks cover various aspects of belonging, and she emphasizes the importance of love, belonging, and self-acceptance

Kristin emphasizes the importance of passion and enthusiasm in driving Nicole's work forward, and encourages her to tie up loose ends for a feeling of peace and groundedness as she moves forward.

Ep. 43: The Highly Creative Business Owner

Key Takeaways

  • Nicole is a creator and implementer but struggles with focus and gaining traction for her business.
  • Her business focuses on personality communication and healthy belonging, aiming to help people uncover their true selves and effectively communicate their needs.
  • Nicole's upcoming goals include launching a subscription, website, trainings, board game, and matching games, targeting at least 50 subscribers for in-depth training.
  • Kristin Morrison emphasizes the importance of self-care, prioritizing personal well-being, and finding the path of least resistance to reignite passion and excitement.
  • Kristin advises Nicole to prioritize her goals, identify the most exciting projects, and use Upwork to find an inclusive and ADA compliant website developer.

Find Your Path of Least Resistance

  • Kristin Morrison emphasizes the importance of finding the path of least resistance to reignite passion and excitement.
  • Nicole is a mover and a shaker, having given three TED Talks, and is up to something amazing with her business.
  • Nicole is a creator and an implementer, able to turn her ideas into business generations, but she struggles with getting focused.

Pause and Reflect, Just Breathe

  • Take a moment to pause and close your eyes, if willing. Take a deep breath to arrive in the present moment.
  • Think of turkeys and appreciate the humor in unexpected experiences.

Uncovering True Selves Through Effective Communication

  • Nicole's business focuses on personality communication and aims to help people uncover their true selves and effectively communicate their needs.
  • The business has faced setbacks in recording trainings and creating accurate surveys, leading to branding and social media challenges.
  • Nicole is positioning herself as a belonging and disability expert, but is struggling to gain traction for her products.

Belonging: A Skill to Learn

  • Brene Brown emphasizes the importance of love and belonging in preventing suffering.
  • Nicole's TED Talks cover various aspects of belonging, such as dating models, invisible identities, and language barriers.
  • Nicole's personal struggles with belonging, stemming from her invisible disability and trauma, have led her to retrain herself in connection processing and learn belonging as a skill.
  • Belonging can be learned by understanding and communicating needs, ultimately creating healthy belonging.
  • Nicole's focus is on creating healthy belonging and a sense of tribe, particularly in a time of widespread isolation and disconnection.
  • Nicole's upcoming goals include launching a subscription, website, trainings, board game, and matching games, with a target of at least 50 people subscribed to the in-depth training.

Uncover Yourself and Embrace Needs

  • The in-depth training is for people who really want to uncover themselves. It is okay to be who you are. It is okay to have your needs.
  • Hippocrates called one of the needs that we call lazy. And it wasn't that they were lazy. It was that they needed more time to process something.
  • We're wanting people to feel heard, seen, able to accept themselves, able to understand why they do what they do.
  • I want to be more consistent with my YouTube channel. I want to be able to put at least one video out a month on my YouTube channel.

Prioritize Passion and Enthusiasm

  • Kristin Morrison emphasizes the importance of self-care and prioritizing personal well-being before taking on multiple projects.
  • Kristin advises Nicole to prioritize her goals and identify the projects that excite her the most, emphasizing the importance of passion and enthusiasm in driving her work forward.
  • Kristin suggests using Upwork to find a website developer who is inclusive and ADA compliant, and also recommends using WordPress for the website due to its industry standard and functionality.

Take Action for Clarity Now

  • I really encourage you to do the action steps because I think they'll help you create clarity.
  • Tying up some of these loose ends is going to give you a feeling of peace and groundedness as you move forward.
  • It's okay to just give yourself some time and then you'll be probably more focused and intentional when you're really going for it.
  • We are doing the groundwork and now it's time to tie up the loose ends and not create something new necessarily.
  • This is a brand. It's an important brand.
  • I hope you enjoyed that session with Nicole. Nicole, thank you so much for participating. I really appreciate it.

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