Summary of Business Pathfinder Podcast Episode: Ep. 42. Support for the Overwhelmed Business Owner
— Description —
Samantha, an attorney, faced challenges after her virtual assistant company went out of business, leaving her overwhelmed and stuck She founded Inline Legal to support first-generation creatives and entrepreneurs, initially offering retainer packages The firm transitioned to helping people register their intellectual property and building a template store for newer entrepreneurs
Samantha plans to focus on existing clients and reset in the new year, emphasizing the need for a new virtual assistant with strong relationship-building skills Kristin Morrison advises prioritizing finding a new virtual assistant, assessing tasks for delegation, and exploring automation options to reduce the mental load The coaching session emphasizes the importance of visualizing the future, networking, and clearing the slate to focus on business goals
Automation is highlighted as crucial for efficiency and productivity, with the loss of automation assistance leading to frustration and challenges Samantha's struggle with hiring individuals directly or using agencies is discussed, with a focus on automating tasks to create a more manageable to-do list.
Ep. 42. Support for the Overwhelmed Business Owner
Key Takeaways
Samantha's Legal Chaos Unraveled
Inline Legal: Empowering First Generation Entrepreneurs
Prioritize Finding a New Virtual Assistant
Automate Tasks to Reduce Mental Load
Ignorance is not an option
Automate to Succeed
Get Total Clarity About Your Needs
Heaviness is Key to Making Money
Apply to be coached now!
Key Takeaways
- Samantha, an attorney, faced challenges after her virtual assistant company went out of business, leaving her overwhelmed and stuck.
- She founded Inline Legal to support first-generation creatives and entrepreneurs, initially offering retainer packages.
- The firm transitioned to helping people register their intellectual property and building a template store for newer entrepreneurs.
- Samantha plans to focus on existing clients and reset in the new year, emphasizing the need for a new virtual assistant with strong relationship-building skills.
- Kristin Morrison advises Samantha to prioritize finding a new virtual assistant, assess tasks for delegation, and explore automation options to reduce the mental load.
- The coaching session emphasizes the importance of visualizing the future, networking, and clearing the slate to focus on business goals.
Samantha's Legal Chaos Unraveled
- Samantha is an attorney with a law firm that specializes in helping disadvantaged entrepreneurs with trademarking and copyright protection.
- She hired a virtual assistant company that suddenly went out of business, leaving her overwhelmed and stuck.
- The coaching session focuses on unraveling the situation, creating clarity, and finding time and space to address the challenges.
- Samantha is living in Brazil and was in Big Sur, California for a work retreat.
Inline Legal: Empowering First Generation Entrepreneurs
- Samantha founded Inline Legal, a virtual law firm dedicated to supporting first generation creatives and entrepreneurs in growing their businesses, initially offering retainer packages.
- The firm faced challenges in selling retainer packages while Samantha was still learning marketing, leading to a transition in focus towards helping people register their intellectual property and building a template store for newer entrepreneurs.
- The virtual agency providing team support shut down, leaving Samantha overwhelmed with tasks and frustrated about finding new help. As a result, she plans to take a step back to focus on existing clients and reset in the new year, but is unsure of the exact approach at this point.
Prioritize Finding a New Virtual Assistant
- Kristin Morrison emphasizes the importance of taking a deep breath and visualizing the future to clear the slate and focus on business goals.
- Samantha expresses the desire to replicate the positive experience of networking with female business owners at a conference in Puerto Rico.
- Samantha shares the personal goal of cleaning out her late mother's house and hopes for her brother's support during this process.
- Samantha expresses the feeling of heaviness in her business and the desire to focus on higher-level tasks and meaningful conversations.
- Kristin encourages Samantha to prioritize finding a new virtual assistant (VA) and emphasizes the importance of identifying communication preferences and relationship-building skills in potential candidates.
- Samantha highlights the significance of having VAs with strong relationship-building skills and the need to evaluate the tasks that are worth delegating.
- Kristin advises Samantha to assess the tasks that generated results and those that are burdensome for her, emphasizing the importance of freeing up her time and energy.
Automate Tasks to Reduce Mental Load
- Samantha is struggling with the decision of whether to hire individuals directly or continue using agencies due to the fear of dependency and control.
- Kristin suggests automating tasks to reduce the mental load and create a more manageable to-do list.
- Kristin advises Samantha to use her problem-solving ability to explore automation options before considering AI capabilities.
- The conversation ends with a lighthearted discussion about the importance of prompts in decision-making.
Ignorance is not an option
- There is a huge need for it, a huge need for it. It is such an important piece of business that a lot of business owners aren't conscious of.
- Education being the front part of that.
- Providing the tools.
Automate to Succeed
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- Automating tasks can improve efficiency and productivity.
- Increased automation can further enhance operational processes.
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- Loss of automation assistance can lead to frustration and challenges.
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- Implementing automation provides a layer of security for business owners.
- Automation is crucial for supporting the needs of business owners.
Get Total Clarity About Your Needs
- You need total and utter clarity about what you need and want.
- You created a new item for your Asana equivalent, labeled 'Morrison'.
Heaviness is Key to Making Money
- The heaviness of a task or project is considered a key factor in its profitability.
- Even if something is profitable, its heaviness can make it not worth pursuing.
- The heaviness of a task or project will be a crucial consideration in the SOP analysis.
Apply to be coached now!
- Thank you, Samantha, for being a part of this coaching session, for applying to be a coach, and for reaching out.
- To apply to be coached, you can visit the show notes page at KristenMorrison.com/podcast42.
- Information about the goal-setting workshop happening in January 2024 can also be found there.