Elliot is a marketing professional with creative business ideas and is currently in between jobs.
He helps people do their most creative work through a hands-on process, offering services like the Project Lab and Project Navigator.
Elliot's business focuses on practical skills in business, marketing, and helping people show up on video, addressing the fear of being seen.
He believes his target audience has introversion and deep thinking qualities, making it hard for them to make progress in their careers.
The project lab aims to offer an experience similar to attending a gym session, such as a yoga or fitness class, at a comparable price point.
The approach involves using a case study, where a willing participant is interviewed to understand the problems they faced before joining the project lab and how the experience has specifically helped them.
While the newsletter on Substack is valuable, the key to making significant progress is for people to have the firsthand experience of working with the individual behind the project lab.
Given that a majority of the target audience are introverts, the one-on-one interaction is particularly crucial, as it can serve as a gateway for them to engage with the project lab.
In the discovery call, I am going to help you identify one thing that you could help many people with, which is a small thing they're struggling with.
In the project navigator call, I could help someone pick the project they're struggling to identify in just 30 minutes.
I help people unfudge the process of picking their project, which is a common struggle for many.
There's a meditation component to this, not necessarily traditional meditation, but applying meditation to work. Taking a few moments to understand and prepare before starting work can be beneficial.
The speaker expresses a desire to engage in a part two.
They acknowledge having done it a couple times before.
The speaker expresses fascination with the other person's work.
They express a desire to help and untangle more.
The current conversation is labeled as part one, with a plan to schedule a part two for further discussion and reconnection.
If you would like to be coached on the podcast, you can go to the show notes page to find out more about working with me and apply for a free coaching session.
Another event is the 28-day business and life boot camp for badass women, which is for women only and will have business owners from all over the world attending. It is an interactive workshop that takes about a little over 30 minutes a day to work on income-producing activities, dive into projects, and take care of yourself.