Susan is a beekeeper who educates people on raising healthy bees. She has a small farm, teaches beekeeping classes, and sells beekeeping equipment.
She also runs a bird rescue on her property with over 50 rescued birds.
Susan needs to hire someone to help with social media, farm shop duties, and property maintenance. Initially, she wanted to hire one person for all tasks, but she needed to find a different approach.
Burden Bee Hawaii is a business focused on educating beekeepers on the Big Island, selling bee equipment, rescuing bees, and providing tours to visitors.
The owner, who was previously a librarian, has been running the business for about five years.
The business is located on a five-acre farm, housing numerous rescue animals including chickens, peacocks, ducks, and turkeys.
Finding and retaining employees has been a challenge for the owner as the business grows.
The owner is open to various forms of assistance, including social media, marketing, grounds maintenance, and student outreach.
The owner is also looking to improve their business skills and is open to delegating tasks to others.
The owner has not specified the number of hours required for assistance.
The tours are products that provide a great way to interact with visitors to the Big Island and introduce them to bees.
The physical products offered are beekeeping equipment, catering to beekeepers on the Big Island and in Hawaii.
The store is currently the only one in Hawaii dedicated to bee equipment, which mainly caters to niche products for beekeepers.
I just recently started using Fiverr to update my flyers, business card, and website.
I found someone to redo my whole website, which will now have products on it and look more updated.
I sell beekeeping suits and jackets.
I've tried offering a sale with my products, and for some reason, the sale doesn't work with beekeeping products. I don't know why.
I belong to a lot of different groups, but I only have a page.
My Instagram feed goes into my Facebook page, but most people look at Instagram now, which I find really interesting.
The work involves helping with upkeep of apiary equipment, building boxes, painting boxes, cleaning hardware, and updating shelves.
30% of the work involves working with bees, while 70% involves making things look good, putting things together, taking things apart, and talking with clients.
Susan gives people an appointment when they buy equipment and spends time talking with them, which is often more valuable than the actual equipment.
If you are on the Big Island of Hawaii and you would like to meet Susan, you can find out more on the show notes page at kristinmorson.com/podcast20.
You would like to meet her bees and her birds, and you would like to have a farm tour or even learn about beekeeping.
Susan had a lot of questions about how to grow her business in this session and how to find, hire and keep great staff.
If you know of a business owner that you think would either like to be coached on this podcast, or you think would enjoy one or some of these episodes of these coaching sessions, I would be so grateful if you would take a moment to text them or email them a link to the podcast.